The Marlowe Keynes design system governs a suite of financial SaaS tools built for three profiles simultaneously: the billionaire hedge fund manager, the finance club teenager, and the busy mid-career professional.
60% primary neutral, 30% card surfaces, 10% accent. Scarcity creates signal.
Playfair Display for authority. Inter for clarity. Roboto Mono for precision.
Calm authority with aliveness. Never sterile. Never chaotic. Always composed.
Every UI decision scored on 8 axes. Minimum 28 points. No axis below 3.